SOME RANDOM TAIYO LORE:

01.

TAIYO STARTED AS PRINT-ON-DEMAND T-SHIRTS.

WE WANTED TO MAKE MORE INTERESTING STUFF,
SO WE SPENT A WHOLE VACATION HAVING A
SLEEPOVER AND WORKING ON DESIGNS + THE WEBSITE.

WE LISTENED TO A LOT OF MUSIC.

YOU CAN STILL FIND IT SOMEWHERE ON THIS COMPUTER.

02.

THE ORIGINAL INSPIRATION FOR TAIYO WAS TSUKI,
THE BRAND PEWDIEPIE MADE.

I BOUGHT ONE OF THEIR HOODIES AND LOVED IT
SO MUCH I WANTED TO MAKE SOMETHING LIKE IT.

I WORE THAT HOODIE ALL THE TIME WHILE
WORKING ON TAIYO.

03.

WE MARKETED TAIYO AROUND TWO THINGS:

STREETWEAR + ENVIRONMENTALISM.

LOOKING BACK, WE DIDN’T REALLY GIVE A SHIT.

WE JUST WANTED TO MAKE COOL CLOTHES
AND NEEDED AN EXCUSE TO DO IT.

04.

WE ONLY REALLY LAUNCHED TWICE.

THE FIRST WAS PRINT-ON-DEMAND.

THE QUALITY SUCKED,
SO WE STOPPED.

05.

FOR THE SECOND DROP,
WE DECIDED TO DO IT “PROPERLY.”

WE SPENT A LOT OF OUR OWN MONEY,
BOUGHT STOCK,
AND GOT EVERYTHING CUSTOM PRINTED.

THEN WE LAUNCHED.

WE SOLD MAYBE 5-10 PIECES.

MOSTLY TO FRIENDS AND FAMILY.

IT FLOPPED :)

06.

OBVIOUSLY, WE DECIDED THE PROBLEM
WAS THE DESIGNS.

SO WE MADE A LOT MORE DESIGNS.

THAT DIDN’T FIX IT.

07.

THIS WEBSITE WAS ACTUALLY BUILT
TO BE TAIYO’S NEW WEBSITE.

IT WAS SUPPOSED TO HELP REVIVE THE BRAND.

WE STOPPED WORKING ON TAIYO BEFORE
THAT REALLY HAPPENED.

YEARS LATER, I FOUND IT AGAIN.

SO I FINISHED IT.

JUST NOT FOR THE SAME REASON :)